Here are the last 3 months 'Snack Off' spot illustrations for Men's Health UK, it's a pleasure to do these drawings, really fun!
Starting at the top we have Peanut vs Almond (latest issue) the brief was this; "Can we have the nuts as classic WWE style Wrestlers?" hence peanut Andre the Giant against almond Hulk Hogan.
In the middle we have Mackerel vs Sardines, brief was: "Hi Bill, have you seen Bruce Lee's Game of Death?" So we have sardines dressed in those cool yellow tracksuits of Bruce Lee and the Mackerel is the big fighting Basketball dude from the same movie. Both of these were art directed by Rob Milton.
The bottom one is Lentils vs Quinoa, brief was: "Hey Bill, can we have lentils making the form of a hippy and the quinoa into an Aztec monster, similar to your Pasta one earlier in the series?"
This one was art directed by Graeme Sapsed.
I've just completed another in this series, as you can see the briefs are becoming more and more off the beaten path (which let's face it, I like!) and I can honestly say that the next one I post up features some of the best drawing I've done over the past 12 months...it's one to look out for, but more on that another time!